Interactive media kit and web advertising

Check out our brand new Highways and Smart Highways interactive media kit 2017/18 here – it’s been designed to highlight the full breadth of the Highways magazine and affiliated services available to help you promote your organisation to our trusted ABC audited readership of government agencies, local authorities, consulting engineers, specialist and termed maintenance contractors and more…

Inside the media kit, why not check out our special initiatives to help you integrate your marketing strategies, including the Highways Directory, Highways Recruit and the Highways App?

The media kit is designed to be read online and the URL can be added to your Bookmarks/Favorites for future use. Or, if you prefer, you can download an interactive pdf here for use with Acrobat Reader only.

           

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Distributed to just under 11,000 requested recipients every Friday, Highways on Fridays was the first and now most widely referenced weekly news digest in the highways industry.

Because of the editorial selections made each week and the targeted distribution list, Highways on Fridays achieves a regular average of 20.25% for its open rate.

  • Sent 50 times per year  making 650,000 emails per annum sent.
  • Cost for advertising is £5,000 for the year.
  • Cost per email is approx. 0.0077 per email

Highways Magazine website

As part of our ongoing commitment to visibility and transparency it is intended to have the Highways magazine website audited for traffic.

From 1 November 2015 until 31 October 2016 www.highwaysmagazine.co.uk was viewed by 134,528 users; with 396,640 pageviews and 215,018 sessions. Compared to the same period for 2014, our website users in 2016 increased by an impressive 95.18% and visitor sessions by 45.88%. But don’t just take our word for it, check out the Google Analytics stats for yourself below:

View Google Analytics PDF 2016 compared with 2014
Web advertising costs are as follows

  • Homepage lead banner – £800 per month
  • Side banner/box – £450 per month
  • Footer banner – £300 per month

To book your advertising, or for more details, please contact our Publications Manager Andy Davies or Sales Manager Gavin Harrison on 01732 459683 or email a.davies@hgluk.com or g.harrison@hgluk.com.

For Transport Network Jobs – Private Sector: please contact Chris Day on 01732 459683 or email c.day@hgluk.com.
For Transport Network Jobs – Public Sector: please contact Rajni Sharma on 020 7973 6615 or email r.sharma@hgluk.com.

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